Breakthru Beverage Canada (BBC) is the leading Sales Broker in the Canadian marketplace representing suppliers such as Diageo, Brown-Forman, Casamigos, Aquilini Brands, EPI and Lucas Bols. At BBC, we put a premium on building a strong team culture and we measure success through the daily practice of our Breakthru values. With this foundation in place, we continue to evolve and grow our business using the most effective sales tools to give our people and brands the best opportunity to win in all channels.

As a Strategic Account Manager, you will be responsible for the development and execution of the business plan for our National On Premise Key Accounts and Duty Free; driving growth in these channels through ruthless focus, brilliant execution and building strong partnership with key stakeholders.

Department: Sales

Reports To: VP Sales

• Develop and execute annual plans for National Key Accounts and Duty Free to ensure the delivery of business goals
• Manage and evaluate through Trade Development all promotional spending by account priority with regards to performance and implement corrective business building actions
• Grow total portfolio in all accounts and beat the plan and competition through net sales value, growing share and volume.
• Develop and implement promotional calendar for assigned accounts
• Manage budget within plan
• Collaborate with sales team to optimize ways of working and ensure great execution
• Proactively provide feedback on program execution and effectiveness
• Assist Sales Management and Trade Development in the development of account specific presentations
• Analyze competitive activities and generate insights to create a competitive advantage.
• Build and sustain strong productive relationships with customer / stakeholders
• Deliver Key Account business update at quarterly sales meeting and provide input to Business Reviews with suppliers.
• Partner with sales management to develop and foster excellent supplier/customer relationships
• Prospect, quantify, and qualify new accounts to determine potential fit with brand portfolio.
• Provide product and brand marketing knowledge through sales aides and staff training seminars.
• Attend promotional events as required
• Other duties, as assigned by the jobholder’s supervisor, may also be required

• Bachelor Degree required
• 3-4 years’ experience in a similar role
• Excellent computer skills, including use of MS Office
• Excellent organizational and communication skills (written and verbal)
• Demonstrate sound judgment and problem solving skills
• Excellent leadership capabilities with strong presentation and interpersonal skills
• Strong organizational and multi-tasking capabilities
• Strong Project Management skills
• Experience working with On Premise Chain Accounts and the Duty Free channel.
• Capable of seeking out new ideas, exhibit initiative and be proactive
• Strong budget management capability
• Strong sales and commercial strategy capability with depth in Key Account and Customer Management
• In depth knowledge of managing complex customer relationships
• Excellent Negotiation and Persuasive Selling Skills
• Knowledge of Liquor Board Regulations, market trends and competition
• Relevant cross-functional experience (finance, operations, IT, HR, project management, etc)

This job description is only a summary of the typical functions of this position, not an exhaustive or comprehensive list of all possible job responsibilities, tasks and duties. Responsibilities, tasks, and duties of individual jobholders may vary from the above description.